Before opening up our services to the world of academic research, Marketest was heavily involved with start-ups and entrepreneurs.
It was in 2006 that a group of researchers approached our Marketest team for help with multiple data gathering projects. They were looking to benefit from both our expertise in online quantitative research and very reasonable pricing.
Since then, we have grown and adapted to the needs of academic researchers, launching a new survey every week on behalf of professors, researchers and students alike. Through honing our knowledge of how to optimise data collection for academic purposes, we now provide bespoke methodologies (for example, a longitudinal study or conjoint analysis), expert advice, a large panel of suitable respondents, excellent reporting options, and more.